WHAT WERE THEY THINKING?

Even though this soft drink doesn’t actually have any cucumber in it, it has been artificially flavored to resemble “the refreshing taste of a fresh cucumber” said Aya Takemoto, spokeswoman of Japan’s Pepsi distributor, Suntory Ltd.

The soft drink, which hit stores here on Tuesday, doesn't actually have any cucumber in it - but has been artificially flavored to resemble "the refreshing taste of a fresh cucumber," said Aya Takemoto, spokeswoman of Japan's Pepsi distributor, Suntory Ltd. "We wanted a flavor that makes people think of keeping cool in the summer heat," Takemoto said. "We thought the cucumber was just perfect." The mint-colored soda is on sale just for the summer and only in Japan, Takemoto said. She said initial sales were brisk, and Suntory aims to sell 200,000 cases over the next three months.

So the question is, if Pepsi Ice Cumcumber comes to the United States, will you be trying it or will you be asking, What were they thinking?